by Jonathan Doochin, Soligent CEO
Happy New Year! 2019 was a great year for Soligent as well as our installer partners. We collectively removed tens of billions of pounds of carbon by replacing coal firepower with solar and storage! A big shoutout to everyone who is working so hard to make this world a better place.
As we look towards 2020, we expect to see an end to increasing tariffs and more pricing stabilization. But as we focus on the future, we expect that storage solutions, software, and deployments will explode in growth and solar installers that sell storage will increase revenue on as much as thirty percent of their total solar sales (and we are seeing this today!). This increase in revenue allows you to grow your business rapidly while deploying needed solutions. Moreover, it gives you a full solution that plays to customer’s desires while ensuring you can win jobs, help customers, all while making a better bottom line for your company.
To do this, assuring commission structures for your team is in line with selling storage will change the conversation to drive storage, as it hasn’t been a big driver in historical markets. Next, selecting the right storage product for your team is critical, which our Soligent Sales Team is highly trained to assist in this decision-making process. And finally, a conversation on how to sell in the home is critical to seeing results because your team must both know why batteries make sense for each customer and also how to compete with batteries you don’t sell. Storage is a game-changer so having conversations with your team will help them feel confident and comfortable with the products.
Soligent has a support team of storage experts to help you with all of these decisions and steps. This team can also assist in bringing in manufacturer partners to your office or set up a webinar with your team for specialized training. These benefits essentially help you grow your business, and increase your revenues substantially, just by offering your future customers the option.
Warm wishes to you for the New Year. Thank you for being our partner and making a positive impact on the world by reducing carbon and helping homeowners and building owners make the right choices in renewable power. Cheers to you! Happy New Year!